Universal Studios Channel Identity Heroes
Jan 23rd, 2010 by admin
When Universal Studios wanted to launch a new satellite and cable movie channel in Europe they asked us to create a brand identity and a set of communications tools. Universal is a movie maker and therefore stands above other channels who are simply exhibitors and this was important to reflect in the identity. Our work, apart from the core identity included print, on air idents and stings giving an indication of the range of films that would be available to viewers including a series of …